OpenAI has unexpectedly decided to shut down its artificial intelligence-based video creation app Sora, according to 9to5Mac.
Sora allowed users to create videos on almost any topic based on text, and the process was quite simple. The app was released in September 2025 and was OpenAI's second product for the iPhone. However, compared to ChatGPT, Sora did not gain widespread popularity, and as a result, support for the service was discontinued.
According to experts, Sora was perceived more as a demonstration project and did not reach the level of a professional tool. Nevertheless, the project attracted the attention of Bob Iger for some time, and was even discussed as part of a possible partnership with Disney. However, this idea did not materialize and the deal did not materialize.
The initial release of the app was met with great interest. Sora offered both video creation tools and a social feed where users could follow the content they created. However, the subsequent introduction of strict copyright restrictions significantly reduced user interest.
OpenAI announced its decision on social media X: “We are saying goodbye to Sora. We thank everyone who created, shared, and built a community around Sora. Your contributions mattered to us, and we understand that this news is disappointing. More information, including details about the app and API, will be provided soon.”
