A new taxi service is expected to be launched in Azerbaijan. According to information spread by various sources, active work is currently underway on the project and it is expected that the service will be launched in the near future. It is reported that the new taxi service will operate within the Bir ecosystem and will try to stand out in the market with digital solutions. According to information, the new taxi service will be equipped with digital capabilities and aims to provide users with a more convenient ordering and service experience. In addition, there are claims that some existing taxi services operating in the market may also be combined under this brand.
In addition, it is also claimed that the Uber taxi service operating in the market may be rebranded in the future and continue its activities under the name “Bir Taksi”. However, no official confirmation has been given on this issue yet.
It should be noted that the Bir ecosystem belongs to PASHA Holding, and the holding has previously taken initiatives in the field of transport. Thus, the company launched the Uklon taxi service in Azerbaijan some time ago, but this project was later suspended.
Experts believe that the entry of a new taxi service into the market may have a positive impact on service quality and prices by increasing competition. However, the expansion of digital platforms can create more convenient options for users.
