True Gamers received $45 million investment to open 150 sports clubs in Saudi Arabia

True Gamers signed a $45 million "master franchise" deal with Saudi entrepreneur Nawaf Albishri. The parties agreed to open 150 sports clubs in Saudi Arabia within five years. True Gamers was founded in 2019 and operates a network of 124 computer clubs in Russia (114 locations) and the UAE. It raised $13.5 million to expand in Dubai in 2023. At the end of the year, the turnover of the network exceeded 20 million dollars, and its monthly audience was 450 thousand people, the company did not disclose the details. According to estimates by True Gamers, Saudi Arabia's gaming market will reach $2.8 billion by 2026.