xAI has added a new feature called Grok Imagine to its Grok app. Currently, this feature is available only to users with SuperGrok and Premium+ subscriptions.
According to TechCrunch, Grok Imagine allows users to create short videos based on images or text prompts. These videos can be up to 15 seconds long, but examples shared by users mostly show videos around 6 seconds in length. Interestingly, the system automatically adds audio tracks to the videos, making the generated content more vivid and interactive.
One notable aspect of Grok Imagine is its “spicy mode,” which lets users generate partially nude or suggestive images. This represents a more flexible approach to content compared to many other AI platforms that often restrict such material. As a result, users have greater creative freedom.
Elon Musk mentioned that Grok Imagine is still in early beta, but the technology is updated and improved daily. He emphasized that the team is working to enhance the service based on user feedback and suggestions.
This update is part of xAI’s effort to expand its creative AI solutions and offer users a richer, more diverse experience. Grok Imagine enables content creation based on text, images, and audio, opening new possibilities especially for creative professionals.
Overall, Grok Imagine provides users the ability to express both simple and complex ideas in real time, enriched with visual and audio elements — an exciting example of how AI technology is evolving for the future.