Starbucks Azerbaijan Develops Mobile Loyalty App: Turkish Company to Lead Process
Starbucks Azerbaijan is working on a new mobile loyalty app to provide more effective service and special opportunities to its customers. The main goal of this app is to make Starbucks lovers’ shopping more convenient and beneficial. The technical development of the process will be led by a specialized technology company operating in Turkey.
Through the mobile loyalty app, users will earn special points for their purchases, as well as be able to benefit from discounts and campaigns offered by Starbucks Azerbaijan. This system is designed as a localization of the “Starbucks Rewards” program, which is widely used in the Starbucks network worldwide, and will be adapted to the needs of users in Azerbaijan.
Starbucks Azerbaijan aims to improve user experience with the new app, strengthen digital customer loyalty, and provide customers with a more transparent, convenient, and interactive shopping process. Although the launch date of the app has not yet been officially announced, it is expected to be available to customers in the coming months.
The collaboration with the Turkish technology company in developing the application aims to make more efficient use of the region's technological capabilities and provide a quality platform that meets international standards. This step can also boost the development of interregional business partnerships.